Protection first. Everything else, after.
Term, endowment and ULIP plans from India's leading insurers — sized to what your family actually needs, not what a commission table suggests.
How we approach life cover
Our rule is simple: protection before goal-linked investing. Pure term cover — the cheapest way to a large sum assured — comes first. Endowment and ULIP products are considered only after protection is complete, and only when they genuinely fit a goal.
Term Plans
Maximum cover per rupee — the foundation of family protection.
Endowment
Savings-linked policies for specific, conservative goals.
ULIPs
Market-linked insurance — recommended sparingly, and only with clear reasons.
Insurers we advise across include LIC, HDFC Life, Reliance, TATA AIG, Kotak, Bajaj Allianz and Birla Sun Life, among others.
Life insurers we work with
We advise on life insurance from all IRDAI-registered life insurance companies (except LIC of India):
Logos and names are trademarks of their respective owners and are shown only to indicate the providers accessible through Accord. Listing does not imply endorsement by the provider.
Review My Life Cover?
Talk it through with an advisor first — free, and with zero obligation.
Review My Life Cover